On Memorial Day weeked in Montauk, Staud kicked off the Summer of STAUD celebrating the opening of their two new East Hampton stores.

Co-hosted with Vogue’s @lisa.aiken, STAUD invited friends for a Memorial Day escape out East, hosting a luncheon at Monte’s at the Manor.

“The Summer of STAUD represents my favorite season of the year, both in life and fashion. It’s the season we, as a brand, identify most with. It’s optimistic, colorful, and full of adventure. It’s food, fun, sun, travel, saturated colors, and saturated drinks.” —@staud

Read more about the event on Vogue.com.